Keyword research and an SEO strategy provide businesses with a clear plan for writing targeted, keyword rich website copy. Working with an SEO consultant gives you the opportunity to step back and look at the big picture. Where are we going? What are our customers telling us? How do we describe ourselves online? How's our competition ranking? It's a valuable process and a great way to start your website project.
Getting involved right from the start!
Go Man Go's SEO services include SEO strategy consulting, keyword research analysis and SEO website copy. An SEO strategy gives you the opportunity to be involved with the direction and planning stages of your website build. Keyword research and SEO affect
the site architecture, title tags, meta tags, images, URLs and website
copy. These are all important facets that need to be considered before building a website.
At the commencement of your new website project, your first meeting is with our professional SEO consultant and website design team.
This consultation is extremely beneficial as it provides you with some insights into how our SEO services and website design development process are interrelated. It also fills you in on how the keyword research is conducted and why SEO is an important service for your business both now and in the future.
Why are keyword research
and an SEO strategy important?
Keyword research is important because it identifies the best words and terms to reach your target market online. Keywords and specific terms are identified from tangible search engine traffic and metrics. These are ones that your customers are using on a regular basis to search for your business products and services (or your competitors).
Research is conducted to define niche markets and target audiences - as well as an analysis of competitors' activity, traffic estimates and PPC (Pay per click) pricing. A keyword analysis report is then presented with a list of best quality, high search volume and low competitor keywords.
An SEO strategy is important because it takes the keyword analysis report and provides you with a well-crafted search engine optimisation plan. It also serves as a content road map for the future and takes the guesswork out of the equation.
Our SEO
consultant provides you and your team with the expertise and guidance
to help clarify your key website objectives. Proposed site
architecture recommendations are provided, also addressing SEO menus, directory
and file names etc. Keywords and phrases are consolidated to be strategically applied and targeted throughout the website content.
At the
end of this phase you receive an SEO strategy report with the keyword analysis. The report acts as a
blueprint for writing search engine friendly website copy.
We look forward to hearing from you
To find out more about our SEO services contact Go Man Go Digital Marketing today. We will arrange a convenient time to call you. You can also phone Sydney Australia (02) 9368 0978 and talk directly to our Account Managers - Paul Antonievich and Marie Florian.
